Mobile use

CEO’s Blog – Watch the Video !

Mobile use
Leeds, UK, 24th February 2015 – Volkswagen’s ‘Eyes On The Road’ PSA Highlights The Dangers Of Distracted Driving

It doesn’t take a horror movie to get audiences to jump from their seats. Sometimes, a clever ad will do the trick.

Moviegoers in Hong Kong apparently didn’t know what was in store when the lights went down and they began to watch a film in which a driver is cruising down a road.

Watch the clip above to see what happened next.

The clip ends with the following message:

« Mobile use is now the leading cause of death behind the wheel. »

The National Highway Traffic Safety Administration says drunk driving led to 10,322 deaths in the United States in 2012, compared to 3,360 due to distracted driving.

However, the agency says « impairment associated with using a cell phone while driving can be as profound as that associated with drunk driving. »

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Martin Port
Founder & CEO